New Pangborn Brand Strategy

Pangborn Announces Launch of New Brand Strategy

New brand reflects a singular customer experience and reduce brand complexity

Pangborn, a leading supplier of shot blast and surface preparation equipment, announced today the launch of their new unified Pangborn brand strategy. The strategy reflects the company’s 146-years of experience and expertise, and its vision for the future as a strong global brand.

“The Pangborn family of companies has grown significantly in the last 3 years. Our customers trust Pangborn to deliver optimally designed, high quality equipment, parts, rebuilds, and service,” said Roger Stonecipher, President of Pangborn. “We want to be more than just another supplier, we want to be a trusted partner and brand. Our new brand strategy is an expression of our focus on delivering exceptional experiences to our customers and employees.”

After being acquired by United Generations, LLC in 2015, the Pangborn group of companies worked to unify and strengthen their operations and product offerings. The companies included Pangborn LLC, Pangborn Europe S.r.l, Pangborn Ltd, Berger, and V+S Vogel & Schemmann Maschinen GmbH. The new brand will reflect a singular customer experience and reduce brand complexity, allowing the organization to leverage its strengths to deliver best-in-class surface preparation equipment, strengthening partnerships across the value stream, and ensure quality designs come to life.

About Pangborn

Pangborn designs, manufactures, and services shot blast and surface preparation solutions across a variety of industries and processes, including foundry and forge, metalworking and descaling, automotive and rail, defense and energy, and agricultural and infrastructure. Pangborn’s flexible customer-centric approach leads the way in all aspects of the surface preparation industry with unique designs, heavy-duty applications, and superior service and support. Headquartered in Fairburn, Georgia, Pangborn has offices in Germany, Italy, Mexico, China and the United Kingdom.